Matt Bailey is a recognized expert in the field of search engine and website marketing. He is the founder and President of SiteLogic Website Marketing Consultants. The Accessibility Blog is a non-profit extension of his passionate advocacy of online accessibility.
Sought after worldwide as a seminar presenter and teacher; Matt speaks regularly for The Direct Marketing Association; Search Engine Strategies Conferences and Training Classes; the American Advertising Federation, and many private training seminars. Matt is known for his conversational, entertaining speaking style and his ability to make technical topics both understandable and practical.
Matt oversees The Direct Marketing Association’s SEO Training Program and is the trainer for the DMA’s Web Marketing Training Seminar. He also is the Social Media instructor for Market Motive, an online training company. In 2008, he will be speaking at seminars in New York, Chicago, London, Madrid, Las Vegas, Orlando, and over twenty five additional engagements, including the closing keynote at the Swedish Direct Marketing Association’s Guldnyckeln Conference in Stockholm.
Graduating from Malone College in 1992 with a degree in Journalism, Matt was certain that he had not found his calling. Involved with the web since the early 90’s, it wasn’t until search engines came into being that Matt found he could teach others how to attain higher rankings with their web sites. The popularity of his early seminars were not only based on his lively communication style, but his ability to provide technical information in a way that people could understand. The main message of his seminars are how web site marketing goes beyond rankings and should be evaluated in terms of visitor value and ROI.
He works with clients to research their web sites, evaluate a plan of action, and create a web site marketing plan. He has worked with such clients as Moen Faucets, Goodyear Tires, Gemini Car Care, Samsonite, Summit Racing, Hilton International, and The New York Times. Matt has been quoted in publications such as the LA Business Times, Inc. Magazine, CIO, WebPro News, Search Engine Watch, Search Engine Guide, Small Business Computing, E-Commerce Guide, Media Insider, B2B Magazine and InternetNews.com.
You can read his Marketing Logic blog at www.sitelogicmarketing.com/blog/
